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Customer research for product teams

Test pricing, compare feature ideas, and understand where customers get stuck.

Choose a question, embed a survey, and review the answers in SenseFolks.

FOR PRODUCT MANAGERS

Prioritize the roadmap

Find out which features users expect and which they value most.

  • Evaluate features with Kano and relative comparisons
  • Test product and packaging trade-offs

Read the Kano guide

FOR FOUNDERS

Test product assumptions

Learn what customers would miss and what they would pay for.

  • Run a product-market fit survey
  • Explore price perception and purchase intent

Read the PMF survey guide

FOR GROWTH TEAMS

Find conversion blockers

Ask about the decision while the pricing page or onboarding flow is still in view.

  • Measure reactions to copy and launches
  • Collect blockers in customers’ own words

Read the micro-survey guide

Which survey fits your question?

Compare six survey types by question and output.

Choose a survey by goal

Start collecting feedback

All six survey types are included in the Free plan.

Start freeSee the free plan